Ralston Purina Company was an American conglomerate, based in St. Louis, Missouri, with substantial holdings in Compound feed, food, pet food, consumer products, and entertainment. On December 12, 2001, it merged with Switzerland food-giant Nestlé's Friskies division to form Nestlé Purina PetCare.
Later, the company began producing cereal, which received endorsement by Webster Edgerly, founder of Ralstonism, to market Ralston breakfast cereals. Edgerly was at the time promoting the consumption of whole-grain cereal. These cereals became so successful that the name of the enterprise was changed in 1902 to the Ralston-Purina Company.
In 1986, Ralston Purina sold Purina Mills, its US animal feed business, to BP. Purina Mills is now owned by Land O'Lakes. In 1994, the Ralston "human food" operations of the Ralston Purina Company were spun off into a new company called Ralcorp. In 1998, Ralston Purina spun off its international animal feed business as Agribrands, which was acquired by Cargill in 2001. History at Cargill.com The animal feed businesses continue to use the Purina and Chow brands, which Purina Mills and Cargill license for use in the US and internationally, respectively.
Several brands of pet food (e.g., "Meow Mix") had to be divested separately to meet antitrust concerns. Purina brands are now made and marketed by a division of Nestlé (Nestlé Purina PetCare) which is still headquartered in St. Louis.
While primarily a pet-food company, Ralston Purina also made some other pet-related products, such as Tidy Cats brand and Yesterday's News cat litter, which is made from recycled newspaper, purchased from Edward Lowe Industries in 1990. Also, Purina has honoured several Canadian animals every year since 1968 in their Animal Hall of Fame. The latest inductees included a police service dog which "rushed and subdued an armed robber".
In 1974, Ralston Purina purchased and further developed the Keystone Resort in Colorado. "Checkerboard Flats" for kids and beginners at Keystone still bears their logo. In 1993, Ralston Purina also bought Breckenridge ski area for an undisclosed amount, from Victoria U.S.A. Inc, a Japanese sporting goods retailer. However, both ski resorts were sold in 1997 to Vail Resorts for $331 million.
In 1977, Ralston Purina acquired Missouri Arena Corporation and the St. Louis Blues National Hockey League franchise. During the company's ownership of the team, they changed the name of the St. Louis Arena to the Checkerdome, reflecting the Ralston Purina logo. The franchise was sold to Harry Ornest on July 27, 1983.
Ralston Purina purchased the Eveready Battery Company in 1986, owner of the Eveready and Energizer brands. The company was spun off in 2000.
Ralston Purina purchased Continental Baking Company, makers of Wonder bread and Hostess cakes, from ITT Corporation in 1984. Ralston spun off Continental Baking Company, subsequently bought by Irving, Texas–based Interstate Brands Corporation (IBC).
Ralston Purina opened test market pizza stores called Checkerboard Pizza in 1986. The format was similar to Domino's and Little Caesars. They opened the stores in markets such as Moorhead, Minnesota, to test how the Midwestern market would accept the concept. They did well, but Ralston Purina decided not to enter the pizza franchise business and closed all pilots by late 1987.
Ralston Purina also owned Jack in the Box fast food restaurants from 1968 to 1985, along with several high-end restaurants.
Ralston Purina owned Van Camp Sea Food Company from 1963 to 1988, a tuna cannery with Chicken of the Sea as its main product.
Ralston Purina owned an animal pharmaceutical company in the 1970s and 1980s.
Protein Technologies International was a wholly owned subsidiary of Ralston Purina making soy protein products since 1958. It was purchased by DuPont in 1997 for $1.554 billion and later became Solae.
|
|